Boxever Web Optimisation is a website experimentation and personalisation solution fuelled by real-time insights. It empowers business users to precisely target A/B tests and personalisations using an unparalleled breadth of targeting options. With it, you can find the best performing experiences for every journey your visitors and customers take.
Precisely target experiments and personalisations using page and audience targeting. Page targeting gives complete control of the pages you want to optimise. Audience targeting leverages the real-time behavioural tracking and customer insights provided by Boxever’s Customer Data Platform (CDP). The result? With Boxever you can optimise for the 95% of visitors who are anonymous and the 5% that are known – your customers.
Whether your focus is marketing, digital commerce, or customer experience – Boxever gives you the flexibility to set up your tests precisely how you want to. Replace guesswork with continuous experimentation to optimise your website to perfection.
Powerful Personalised Experiences
Deliver a personal touch with ease
Personalise experiences to increase emotional connection, ease, effectiveness and engagement. Boxever enables you to craft optimised experiences for any of your customer segments. You can also trigger overlays with personalised messages to boost engagement and inform or guide your visitors.
Voice-of-the-customer (VOC) or preference capture experiences enable instant and actionable feedback from visitors and customers.
Web Optimisation eBook
Marketing’s Marginal Gains
Marginal gains has become big business for marketers, driving up performance metrics and revenues for brands in every sector. To understand how it works, it’s first important to grasp the science behind it all.
Gain instant feedback on your experiences. Operational monitoring lets you check the pulse of your tests from the moment they go live. Performance reporting shows how your experiences measure-up against conversion, revenue and engagement goals. Analytics are visualised with crystal-clear reporting powered by a rock-solid statistics engine.
Test, learn. Rinse, repeat.
With Boxever Web Optimisation, testing and personalisation go hand-in-hand. Our solution is designed for an agile test and learn approach. You can test how experiences perform across your important segments and then promote winning experiences to ‘always-on’ personalisations that are optimised for each cohort.
Need help with your optimisation program? Boxever Services team are on-hand to help. From strategy to experience design and day-to-day operations, our team can provide expertise to bolster your team.
Get our ebook on website optimisation and discover the science behind marginal gains. Learn how marginal gains are driving value for marketers and how you can get going with marginal gains and Boxever’s web optimisation.