Seize competitive advantage

Utility companies are on the verge of a remarkable opportunity. Their customers have grown used to slick, tailored marketing experiences and services from other industries, and now expect the same from their utility providers. Now, this may sound more like a challenge than an opportunity, but in a high-churn, transactional market, providers that differentiate themselves on customer engagement will seize competitive advantage. This is where we come in: we can help you develop deeper, better relationships through a new level of customer insight and standout engagement. Let’s get started.

Seize competitive advantage

Utility companies are on the verge of a remarkable opportunity. Their customers have grown used to slick, tailored marketing experiences and services from other industries, and now expect the same from their utility providers. Now, this may sound more like a challenge than an opportunity, but in a high-churn, transactional market, providers that differentiate themselves on customer engagement will seize competitive advantage. This is where we come in: we can help you develop deeper, better relationships through a new level of customer insight and standout engagement. Let’s get started.

Customer Data Platform

See your customers in high definition

Utility companies are sitting on a data goldmine, but often can’t make sense of what they have. Our Customer Data Platform unifies all your data intelligently, removing any overlap and duplication of customer records and applying the right context in real time. You’ll benefit from a crystal-clear view of each of your customers and a deep understanding of their likes and preferences that empowers the smart selection of the best actions to take with them in every moment.

Omnichannel personalisation

Communicate anytime, anyplace

Today’s account holders are turning away from the old way of doing things: paper statements and analogue meter readings. They want something they get elsewhere – interactions that take place at the times that suit them, on the devices that suit them. By connecting your data and channels in one place, we help you create slick “right-time, right-place” experiences that can leap from web to app to contact centre seamlessly. The result? “Connected” omnichannel interactions and a personalised journey for your customers – and increased acquisition, conversion and retention for you.

AI-driven recommendations

Bring new relevance

Make sure you always offer the right products, services and rates to the right customers with Boxever. Whether you’re looking to offer a new tariff to a customer or sell a new product, we can help you take on new relevance in your customers’ lives. Boxever takes the deepest, most accurate understanding of your customers and turns it into content recommendations that drive real results. Our decisioning engine optimises these recommendations in real time so your customers receive the most relevant content whenever and wherever they’re browsing – or even if they’re speaking to a representative on the phone.

Targeted digital advertising

Engagement with precision

Boxever helps you craft, target and automate hyper-effective digital advertising based on customer data – all with surgical precision. Our AI engine makes your media spend much more efficient by making sure only the right people see your content (it seamlessly integrates with Google and Facebook, too). It helps convert “bounced” traffic by presenting regular site visitors with relevant offers elsewhere. And it helps you target new customers by creating “look-a-like” audiences based on characteristics they share with customers you already know. It’s the end of “spray and pray”.

Mobile marketing

Take your messaging, mobile

Today’s customers are increasingly turning to their mobile – not their nearest branch – when managing their utilities bills. We help you offer value and convenience to your customers through personalised interactions directly on their smartphone. Want to send important service updates to your customers, instantly? Reach them on the device they use the most with Boxever.

Contact centre

21st century telephone engagement

In the age of experience, contact centres are uniquely placed to deliver high-value interactions. Their role has never been so important for utility companies looking to offer standout customer service, deal with issues quickly and deliver advice and support alongside the basics. Boxever’s AI helps you predict customer needs and issues ahead of time and then gives your agents the tools they need to make and take the right calls in less time, increase engagement and deliver better results.

CX and personalisation consulting

Make your strategy
a reality

In the face of an ever more commoditised market – and new disruptive players making new promises to account holders – the race for customer experience leadership in utilities has never been so intense. We’ve been a specialist martech company since 2011 and our experienced consultants are on hand to help shape your customer experience strategy. And, once it’s down on paper, we have the smarts to help optimise your technology to make the plan a reality.

The real reason you’re
not seeing value from
your personalisation

Why GDPR
isn’t a headache,
but an opportunity

Toolkit: how to
unleash the value
of personalisation

Ready to see what standout
engagement looks like?

Boxever & Martech Advisor live webinar: Maximise your CDP's true potential with smart decisioning 12 Dec 18 | Register now ▸

Maximise CDP's potential with smart decisioning
Live webinar - 12 Dec 18 - Register now ▸