Boxever Blog

Lessons from the conference floor: Aviation Festival London round-up It has been a great few days here in London at the Aviation Festival – and utterly non-stop. Keynotes. Seminars. Catch-ups over coffee. Chats over beers. The mother of all aviation parties at the Emirates Stadium. This event doesn’t disappoint. Boxever at Aviation Festival 2018 –…

Changing experiences and expectations: How well do airlines know their customers? I remember getting a flight in my teens. We were off on holiday somewhere hot and had booked the tickets through a high street travel agent. The day arrived, we set off, and we got to the airport exactly three hours early (being cautious…

Boxever has been recognised as a Niche player in Gartner’s Personalisation Engine Magic Quadrant The digital revolution was well underway before we were established in 2011. Watching from the sidelines, we’d seen the rise of ever more powerful technology. More dynamic CRMs. The cloud. Big data. Fledgling AI.   Each new development brought a new…

You may have seen the news. airBaltic, who recently chose to work with us here at Boxever, has got big plans. Latvia’s flag carrier announced on Monday that it has ordered up to 60 Bombardier CS300 aircraft, cementing its place as a key player in Northern Europe. From the outside looking in, airBaltic has always…

It has been years in the making, but GDPR is finally here. Now that we’ve arrived, I can’t help but think back to what it felt like at one minute past midnight on 1 January 2000. We’d been through months of worry and panic about the so-called Y2K ‘millennium bug’. Life as we knew it,…

Back in 1908, Henry Ford built and sold the first Model T. Easy to drive and maintain, it was a good car and a commercial success.

Looking back on my 20 years in marketing, it’s almost impossible not to divide my career into two clear chunks: everything that happened before four years ago, and the time since.

I’m in Changi airport, seriously considering finding one of its famous ‘snooze lounges’.

It often seems like there’s no one ‘type’ of CEO. Some are strategic thinkers. Some are more operational, getting involved in minute detail. Others are frontmen.

2018 will be a ‘coming of age’ for airlines and MarTech. We’ve gleaned these insights from our global client roster (the world’s most innovative airlines) and from being in the customer’s shoes on a regular basis. So, it’s safe to say we know a thing or two about travel and the technology driving customer experience…