Boxever Blog

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8 things airline industry leaders will be doing in 2018

2018 will be a ‘coming of age’ for airlines and MarTech. We’ve gleaned these insights from our global client roster (the world’s most innovative airlines) and from being in the customer’s shoes on a regular basis. So, it’s safe to say we know a thing or two about travel and the technology driving customer experience…

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7 Tips on Creating World-Class Customer Experiences Learned Through Partnering with Aer Lingus

I’m often asked how our global clients create best-in-class customer experiences for their passengers and, from working with them, Aer Lingus is a great example of a travel brand that is getting it right. As the first and only Irish carrier to receive a 4-Star rating from Skytrax, the world’s leading airline and airport rating…

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Close the Loop Today: The Real Reason You Have Yet to See The True Value of Personalization

Better customer experience (CX) through personalization drives more revenue. We’ve seen this time and again with Boxever customers. Yet, despite the variety of marketing cloud technologies available, and the advances in data analytics platforms and software, most businesses still struggle to provide personalization that is cross-channel, real-time and contextual today. Fewer still have been able…

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Personalize to Win: Never Miss Another Revenue Opportunity

Modern Low Cost Carriers (LCCs) are far more analytical and technically savvy than ever before. Most marketers have two main concerns: how to deliver immediate value as well as strategic competitive advantage for the future. There are an overwhelming number of options when choosing technology solutions and it’s critical to choose vendors with an intimate…

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The key steps for LCCs to grow revenue with data

If you’re a frequent flier and you’re still getting generic offers from your preferred airline in 2017, then something is wrong. Low-Cost Carriers (LCCs) have unprecedented access to data that can add value for customers today, but they’re still struggling to unite their data, to bring it all together in a way they can actually…

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